Development Reviews
"Paule’s development support goes far beyond marketing—it’s been foundational to the books, resources, and tools I now use in my counseling and teaching. Stigma M&D isn’t just a service—it’s a collaboration that shapes ideas into usable, meaningful tools."
Dr. Schweitzer - Portland, OR
"The best way I can describe Paule is as a visionary. He takes time to understand what others are expressing and finds collaborative methods to build towards the common goal. He listens to what your personal objectives are and offers multiple pathways to fulfillment."
Jimmy Thomas - Parenting Place, Missoula, MT

Building authentic, frictionless marketing for small teams
Marketing Development
We partner with individuals and small businesses that lack in-house marketing to bridge the gap between strategy and execution. Beginning with a collaborative audit of your existing assets—your website, social profiles, email list—we craft a tailored framework that feels manageable and human-driven. We identify simple, accessible tools and vendors (many of which you already subscribe to) and weave them together into a cohesive content hub. From establishing a clear editorial rhythm to designing lead-capture touchpoints, every step is guided by Stigma’s organic marketing philosophy: start where you are, focus on people-first engagement, and let authenticity fuel growth.
Authentic guidance grounded in lived experience
Personal Consulting
Our consulting is not about theoretical models or needless technical deep dives—it’s about real-world problem solving based on decades of work with Montana entrepreneurs, non-profits, and service organizations. We help you clarify your story, refine your core messages, and streamline processes so they reflect your values and mission. Whether facilitating leadership alignment sessions, coaching you on vendor selection based on fit and budget, or mentoring on strategic partnerships, Stigma’s approach keeps people at the center and ensures every recommendation can be implemented without overwhelming your team.

Our Partners
Our Partners

Empathetic coordination for seamless execution
Project Management:
Effective marketing and development projects thrive on clear roles, realistic timelines, and open communication. Acting as an extension of your team, our project managers lead kick-off workshops to establish shared goals, coordinate cross-functional teams, and maintain momentum through regular personalized check-ins. We surface challenges early—whether workflow bottlenecks or scope shifts—and work side-by-side with you to develop practical solutions. The result is a frictionless delivery process that honors your organization’s pace and priorities.
Deep-dive programs to embed skills and culture
Training & Programs:
Our signature trainings blend expertise with lived experience, each co-designed to your context:
Break the Stigma
Mental Health & Suicide Prevention—Free Gatekeeper (30–60 min) + Certified QPR (3 hrs, 1 CE) training for up to 30 participants. Participants leave ready to initiate life-saving conversations and cultivate workplace wellbeing.
Get Out of the Box
Purpose, Creativity & Collaboration—2–3 hr sessions combining Leadership & Self‑Deception, Six Thinking Hats, and empathy-driven purpose workshops. Teams break habitual mindsets and co-design next-level initiatives.
Authentic Marketing 101
People-First Marketing Fundamentals—A 3 hr deep dive for up to 20 participants covering: the 6th P (People psychology), lean digital tactics, local networking strategies, and AI/anti-fragile systems. Attendees leave with a custom playbook and template toolkit.
Custom Training Solutions
Tailored workshops for: team building, egoless leadership, motivational storytelling, and relational intelligence labs—built around your real-world objectives.

Training Reviews
“Stigma’s training was surprisingly useful and shockingly needed in hair and beauty salons.
It’s needed everywhere.”
Jenie Loney - Manager, Fabrik Salon
Missoula, MT
"I think this class is important and encourage everyone to attend.”
Eric Simmons – Manager, Plonk Bar
Missoula, MT
How To Work With Us
A Simple Conversation – No Expectations:
We begin with an open dialogue: no gimmicks, no sales pitches—just a genuine conversation about your vision, culture, and goals. To get started, complete our standard Client Application (M&D Partnerships and Free Suicide Prevention Training have their own specialized forms). After we receive your application, we’ll schedule a 60-minute discovery call to dive into your current resources, challenges, and aspirations.
Following our call, we’ll craft a concise proposal outlining clear next steps, timelines, and investment—tailored specifically to your needs and capacity. Every partnership is grounded in transparency and mutual trust, ensuring our collaboration feels like a natural extension of your mission, not a forced transaction.
STEP 1: Connect
It all starts with reaching out and a conversation—whether that’s through a contact form, an application, or a direct conversation. No pressure, no gimmicks—just an opportunity to kick ideas around and see if it's a good fit.
STEP 2: BrainStorm!
We meet—either in person in Missoula or remotely—to explore your ideas, challenges, and potential solutions. Together, we clarify your vision and develop a plan that aligns with your business and available resources.
STEP 3: Implement
With a clear strategy and agreed-upon roles, we move forward. Work begins after the first payment, ensuring everything is structured, expectations are set, and the plan is ready to be executed effectively.
Our Flagship Model
Every Human's Journey:
The idea was simple: 2 ingredients and a model. Then it became a lot more. Every Human's Journey combines our unique background and expertise, from prison struggles with addiction and suicide to leadership and group development. Built on psychology and The Hero's Journey, this is a tool to help people be comfortable as they, with understanding their own selves, and being able to authentically relate and engage with others.
Right now, we're in a testing phase and forming test groups to gather evidence.
There's a Free Group Starter Kit PDF, a print on Amazon, a coming Journal, and more coming.
or Learn About Our Marketing
When Dr. Don Schweitzer launched Sierra Counseling and Coaching, he knew he needed to build a strong online presence—but he didn’t know where to start. Stigma Marketing & Development helped Don create a dynamic website, optimize his SEO, and develop a content strategy that included blogging, MailChimp newsletters, and consistent social media posts. We provided personalized coaching, content creation, and even book development, helping him expand his reach and better serve his growing community.

Development FAQs
Ready to explore how Stigma Marketing & Development can empower your team—whether you’re in Missoula’s vibrant small-business community or working remotely outside of the Pacific Northwest? Below are answers to the most common questions about our people-centered Development services, hands-on training programs, and flexible M&D Partnership model.
We blend lived experience with practical tools—no cookie‑cutter frameworks. Drawing on decades working alongside Montana startups, non‑profits, and service organizations, we prioritize authentic connection, clear communication, and hands‑on support. Every recommendation is grounded in your values and refined for real‑world implementation.
Our M&D Partnership is built for solo founders and small teams lacking dedicated marketing staff. If you need consistent monthly support spanning strategy, content creation, technical maintenance, and one-on-one coaching, this flexible retainer adapts to your goals and budget, delivering sustained momentum without overwhelm.
Training is woven into every engagement. Programs like Break the Stigma, Get Out of the Box, and Every Human’s Journey not only cultivate resilience and leadership but also directly apply to active projects—ensuring your team internalizes new frameworks and immediately uses them to advance ongoing initiatives.
Yes! Marketing is only part of what we do. We also help businesses develop their leadership, internal communication, and team marketing skills so they don’t have to depend on outside agencies forever.
We provide:
- One-on-one leadership coaching for business owners, pastors, and executives.
- Workshops & training for marketing teams to become self-sufficient.
- Consulting on team structure, operations, and brand communication.
We believe marketing isn’t just external—it starts with how your team operates, communicates, and shares your message.
Most initial engagements—from Discovery Workshop to Proposal delivery—are completed within 2–4 weeks. Project cycles for Development, Consulting, or Project Management generally run in 4–6 week sprints. Ongoing retainer options are available for continuous coaching, optimization, and training support.
Absolutely. Whether you use Trello, Asana, Google Workspace, Slack, or MailChimp, we integrate with your current ecosystem—enhancing workflows and recommending new tools only when they deliver clear value and eff
Yes—our core team is based in Missoula, MT, and we love working face-to-face for local Development and in‑person trainings like Break the Stigma. We also provide remote consulting, Marketing Development, and coaching across time zones. Travel to Greater Missoula is available for on‑site workshops, with travel costs quoted separately.
Absolutely. Whether you need an interactive keynote on authentic leadership, hands-on marketing workshops, or one-on-one coaching sessions, we tailor every engagement to your audience and objectives. Reach out with your topic, venue, and goals, and we’ll design a program that resonates.
It all begins with a simple, no‑expectations conversation. Fill out our standard Client Application (or the specialized form for M&D Partnerships and Free Suicide Prevention Training), and we’ll schedule a 30‑minute discovery call. From there, we’ll present a clear proposal with next steps, timelines, and investment details.